Prescott Russell Real Estate: Why Buyers Are Flocking to Eastern Ontario
Real Estate

Prescott Russell Real Estate: Why Buyers Are Flocking to Eastern Ontario

Marie Beauchamp
Marie Beauchamp
March 20, 2026
5 min read
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With average home prices significantly below Ottawa's, Prescott Russell County is attracting first-time buyers and families seeking space, community, and value.

The real estate market in Prescott Russell County has seen remarkable activity over the past year, with buyers from Ottawa and beyond discovering the exceptional value and quality of life this region offers.

Why Prescott Russell?

With average home prices hovering around $520,000 — compared to Ottawa's $700,000+ average — the county represents one of Eastern Ontario's best opportunities for buyers seeking space without sacrificing proximity to urban amenities. The region sits just 30–60 minutes from Ottawa, with Highway 417 providing easy commuter access.

Communities in Demand

Embrun and Casselman have emerged as particularly sought-after destinations, with their bilingual communities, growing commercial districts, and excellent schools. Hawkesbury, the county's largest town, offers a full range of services along the Ottawa River, while rural townships like Alfred & Plantagenet and Champlain attract those seeking larger properties and agricultural land.

Market Trends

Inventory remains tight across all property types, with well-priced homes often receiving multiple offers within days of listing. The rental market has also tightened, supporting strong investment fundamentals for those considering income properties.

Looking Ahead

With continued population growth, infrastructure investment, and remote work flexibility sustaining demand, Prescott Russell's real estate market is expected to remain competitive through 2025 and beyond.

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